TOKYO, July 2, 2013—Canon Inc. and Canon Marketing Japan Inc. announced today the introduction to the Japanese market of the EOS 70D, a digital SLR camera that realizes advanced basic performance through upgraded key devices and is the first model in the EOS series to be equipped with innovative new autofocus technology.
The new Canon EOS 70D was developed for users looking to step up from entry-level models and advanced amateurs seeking to extend their photographic horizons. In addition to key devices upgraded from the preceding EOS 60D (released in September 2010), including the CMOS sensor and image processor, the 70D incorporates Dual Pixel CMOS AF, a new autofocus technology that provides significantly improved AF performance during Live View shooting and when shooting movies. Responding to a diverse range of user needs in accordance with varied shooting styles, the new camera contributes to expanding the realm of photographic possibilities.
When using the Live View function, new Dual Pixel CMOS AF enables sharp focus to be obtained through phase-difference AF until final focus is achieved—the same as when shooting through the viewfinder—across approximately 80% vertically and horizontally of the shooting area. Compared with Canon’s previous image-plane phase-difference AF, Dual Pixel CMOS AF realizes shorter focusing times and exceptional tracking performance. Additionally, when shooting movies, the improved tracking capabilities of the Movie Servo AF ensure continuously smooth focusing performance, even when filming quickly moving subjects.
Equipped with a newly developed APS-C-size approximately 20.2-megapixel CMOS sensor and the DIGIC 5+ image processor, which makes possible high-speed image processing, the new EOS 70D delivers exceptional image quality and a fast continuous shooting speed of up to approximately 7 frames per second. Additionally, offering a maximum standard ISO of 12800(expandable to ISO 25600), the camera enables the capture of images with reduced noise, even when shooting in low-light conditions.
When shooting through the viewfinder, the camera’s 19-point all cross-type AF system provides support for a variety of image compositions and realizes outstanding focusing performance for moving subjects.
Featuring built-in Wi-Fi, the EOS 70D allows users to use their smartphone as a wireless controller to shoot stills with the camera from afar. Additionally, still images (JPEG) stored on the camera’s memory card can be transferred and saved to a compatible smartphone, PC or other device.
The EOS 70D will go on sale in Japan on August 29, 2013, at an open price. Canon has set initial production at 140,000 units per month.